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Article
Publication date: 18 January 2023

Tser Yieth Chen, Hsueh-Ling Wu and Zhi-Cheng Tai

The purpose of this study is to explore the effect of popularity appeals (appearance popularity and media popularity) on online experiential gift purchase intention based on…

Abstract

Purpose

The purpose of this study is to explore the effect of popularity appeals (appearance popularity and media popularity) on online experiential gift purchase intention based on different types of givers (close or distant givers) and different gift attributes (conspicuous or inconspicuous gifts), a novel research consideration.

Design/methodology/approach

This study was conducted with two experiments and examined four hypotheses. These hypotheses were examined using a 2 × 2 between-subjects design, and a two-factorial variance analysis was conducted.

Findings

This study found that for close givers, appearance popularity appeals created a greater purchase intention than media popularity appeals. That is, gift-givers faced appearance popularity rather than media popularity, driving them to face a strong feeling of excitement for their idol worship. This finding implies that the human brand theory works.

Practical implications

The empirical results can shed light on brand or product managers in raising the ratio of appearance popularity appeals to marketing in online experiential gift-giving. Gift marketers should accurately understand the current trends and social preferences using a database and big data analysis tools.

Originality/value

This study is the first to investigate whether the two types of popularity appeals affect gift purchase intention in online experiential gifts.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 35 no. 9
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 3 February 2022

Tser Yieth Chen, Tsai Lien Yeh, Hsueh Ling Wu and Ssu Deng

The aim of this research is to explore the influence of channel integration quality on consumer perception and response from the individual customer perspective.

1204

Abstract

Purpose

The aim of this research is to explore the influence of channel integration quality on consumer perception and response from the individual customer perspective.

Design/methodology/approach

This study collected 517 online questionnaires from residents in Taipei (Taiwan) and Shenzhen (China) in 2020 based on quota sampling. The empirical study employed structural equation modeling.

Findings

Based on the empirical results, the primary path indicated that channel-service configuration positively affected experience quality, which mainly positively affected customer engagement. The secondary path showed that channel-service configuration positively affected experience quality, which positively affected customer empowerment. Furthermore, experience quality and relationship proneness are mediating variables concerning the impact of channel integration quality on customer responses.

Research limitations/implications

This study had time and budget limitations; thus, 517 questionnaires were collected from Taipei and Shenzhen. If the budget allows, it would be better to collect 1,000 questionnaires in total (500 from Taipei and 500 from Shenzhen).

Practical implications

Retailers should realize the core of omni-channel retailing, which is no longer concentrated on the “quantity” of channels but on consumers. When omni-channel retailers integrate online and offline channels, the retailers should try to understand what consumers want and then provide similar and diverse products and services in different channels so that consumers have more choices.

Originality/value

The novelty of this research is the investigation of the mediation effect of channel integration quality and consumer responses on retailers and consumers, and enriching current research on omni-channel retailing from the bottom-up perspective, as well as a comprehensive study on the two types of channel integration quality and two types of consumer responses.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 35 no. 1
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 21 June 2021

Hsueh Ling Wu, Tser Yieth Chen and Bo Heng Chen

This paper aims to use utilitarian benefits, hedonic benefits and corporate social responsibility to influence the consumer’s sense of brand identity and brand trust in social…

1129

Abstract

Purpose

This paper aims to use utilitarian benefits, hedonic benefits and corporate social responsibility to influence the consumer’s sense of brand identity and brand trust in social enterprise products and, thus, favourably affect repurchase intention.

Design/methodology/approach

This study dispatched 430 questionnaires in Taiwan. The top six social enterprises in the organic food industry in Taiwan that accounted for 84.0% of total green organic stores and they were selected for field investigation. This study used structural equation modelling.

Findings

The main path indicates that corporate social responsibility has a largely positive effect going through brand identity and brand trust, and then affecting the decision to repurchase. Therefore, the image of` corporate social responsibility was the greatest driving force. The secondary path indicated that utilitarian benefits positively affected brand identity and brand trust, which, in turn, positively affected repurchase intention. Therefore, utilitarian benefits were the secondary driving force of repurchasing social enterprise products.

Practical implications

This study indicates that social enterprises need to carry out effective corporate social responsibility to create a sense of strong brand trust in consumers’ minds. Empirical results can benefit social marketers for their product launches and promotions. Social enterprises can realize consumer differentiation preferences. With the effective grasp the information of consumer perception, the social marketers can turn passive into active and catch the marketing opportunities by the brand identity and trust to the content of the marketing programs design.

Originality/value

The novelty of this study is to propose an identity-repurchase intention (IRI) model, based on consumer information processing lens and self-congruency theory, to investigate the social enterprise perspective.

Details

Journal of Business & Industrial Marketing, vol. 37 no. 2
Type: Research Article
ISSN: 0885-8624

Keywords

Article
Publication date: 11 June 2020

Shaojie Han, Yibo Lyu, Ruonan Ji, Yuqing Zhu, Jingqin Su and Lining Bao

This study aims at developing a better understanding of the relationship between network embeddedness and incremental innovation capability and further examines the moderating…

1474

Abstract

Purpose

This study aims at developing a better understanding of the relationship between network embeddedness and incremental innovation capability and further examines the moderating effect of open innovation.

Design/methodology/approach

This paper adopts hierarchical regressions to validate the theoretical model and collect the patent data of the top 54 firm patentees in the smartphone industry as empirical sample. Using patent citation network data, this paper estimates the relationship between open innovation, network embeddedness and incremental innovation capability.

Findings

This paper empirically shows that structural embeddedness exerts a negative effect on incremental innovation capability, while relational embeddedness is positively related to incremental innovation capability. And open innovation strengthens the relationship between network embeddedness and incremental innovation capability.

Originality/value

This paper shifts the focus of the determinants of incremental innovation capability from internal factors to the external network features by exploring the linkage between network embeddedness and incremental innovation capability. A counterintuitive conclusion is that structural embeddedness shows a negative effect on firm's incremental innovation capability. Furthermore, in contrast to most previous studies, which only focus on the direct effect of open innovation on the firm's incremental innovation capability, our study examines the moderating effect of open innovation on the relationships between network embeddedness and incremental innovation capability. At last, the results provide practical guidance for firms to occupy the beneficial network positions and adopt appropriate open innovation strategies to improve their incremental innovation capability.

Details

Management Decision, vol. 58 no. 12
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 1 December 2018

Hao-Cheng Huang and Yeng-Horng Perng

Commercial space features essential characteristics of attracting clients and creating profits; thus, the exterior and interior designs of conventional commercial space were often…

Abstract

Commercial space features essential characteristics of attracting clients and creating profits; thus, the exterior and interior designs of conventional commercial space were often made to look grandiose and overdecorated. Over time, according to commercial attributes, operator preferences, and style of the designer, commercial spaces have constantly undergone renovation into varied styles. However, the physical renovation processhas caused multiple and composite types of environmental pollution, such as waste and noise pollution caused by breaking of walls or partitions, anddecorative paint pollution, as well as the use of high-energy-consuming lighting equipment, air-conditioning systems, and decorative materials. Global pollution has caused climate change, endangering living organismsand human life. Furthermore, no effective method exists to control the problem of high greenhouse gas emissions. Therefore, this study used energy-saving design concerns of a garden-type commercial space to propose an energy-saving evaluation model. The study combined three methodologies, the Delphi method, analytic hierarchy process, and fuzzy logic theory, to construct a multi-criteria decision support system for designing green commercial spaces, and used the green spatial design of a garden café as an example to illustrate the high objectivity and adaptability of the proposed model in practical application. The study also used an international award-winning case to validate that the proposed model had practical value as a reference to support key design decisions.

Details

Open House International, vol. 43 no. 4
Type: Research Article
ISSN: 0168-2601

Keywords

Article
Publication date: 13 July 2015

Henri Inkinen

The basis of value creation has shifted from tangible factors of production towards intangible resources such as intellectual capital (IC) (e.g. Grant, 1996). The average…

4676

Abstract

Purpose

The basis of value creation has shifted from tangible factors of production towards intangible resources such as intellectual capital (IC) (e.g. Grant, 1996). The average organisation’s IC has been estimated to be three to four times over its book value (Edvinsson and Malone, 1997); thus, it is vital for companies to understand how it is created, managed, measured and evaluated. However, there are still many debated and complex issues, and the empirical measurement of IC is one of those. The purpose of this paper is to determine if IC systematically influences firm performance.

Design/methodology/approach

A systematic review procedure was utilised as this study’s research design.

Findings

The findings demonstrate that IC influences firm performance mainly through interactions, combinations and mediations. Also, there is a great deal of evidence on the significant relationship between IC and firm’s innovation performance.

Research limitations/implications

This paper reviews only empirical studies based on survey data and statistical methods of analysis.

Practical implications

The research points to some focal aspects of IC that are associated with firm performance.

Originality/value

This is the first study to review empirical literature on IC and firm performance. It increases the current understanding by bringing together the research related to the issue and drawing meta-level analysis.

Details

Journal of Intellectual Capital, vol. 16 no. 3
Type: Research Article
ISSN: 1469-1930

Keywords

Article
Publication date: 19 June 2019

Rasoul Mehdikhani and Changiz Valmohammadi

The purpose of this paper is to investigate the impact of strategic collaboration (SC) on sustainable supply chain management (SSCM), considering the mediating role of internal…

2511

Abstract

Purpose

The purpose of this paper is to investigate the impact of strategic collaboration (SC) on sustainable supply chain management (SSCM), considering the mediating role of internal knowledge sharing (IKS) and external knowledge sharing (EKS).

Design/methodology/approach

The study population consisted of experts associated with the supply chain in the automotive, food, clothing, pharmaceuticals and chemicals industries. After reviewing the literature, a conceptual framework was developed and applied using a structural equation modeling approach. In this study, samples with 271 observations were collected from manufacturing and servicing companies in Iran.

Findings

The results showed that SC in the supply chain has a positive impact on the IKS and EKS and SSCM. IKS and EKS have a positive impact on SSCM. Also, the results showed that IKS and EKS fully mediate in the relationship between SC and SSCM.

Research limitations/implications

This study has been done in the context of Iran, so caution should be taken to generalize the results.

Originality/value

The findings of the study contribute to the knowledge of the managers and policy makers in achieving SSCM. The results provide the important environmental and social concepts regarding the sustainability of supply chain using SC and IKS and EKS.

Details

Journal of Enterprise Information Management, vol. 32 no. 5
Type: Research Article
ISSN: 1741-0398

Keywords

Article
Publication date: 29 April 2014

Yuming Hong and Daniel W.M. Chan

This paper aims to systematically and critically explore the research trend of construction joint ventures (CJVs) in some selected leading construction journals over the past two…

1454

Abstract

Purpose

This paper aims to systematically and critically explore the research trend of construction joint ventures (CJVs) in some selected leading construction journals over the past two decades between 1993 and 2012. It is also expected that some valuable insights into the extended application of JVs to facilities service management and maintenance could be generated from the research findings.

Design/methodology/approach

A powerful search engine “Scopus” was selected to identify those journals that have published CJV-related articles. The papers related to CJVs, as retrieved from the selected journals, were first classified based on their relevance to CJV study and were then analyzed in terms of the annual number of CJV-related publications, research focus of CJV studies and the applied research methods and techniques. Future research directions are suggested to enrich and add value to the extant literature about CJVs.

Findings

An apparent increasing trend of research on CJVs has been witnessed over the past two decades. A critical analysis of the two-decade research outputs indicated that research topics of CJVs published in the selected journals consist of several key areas: theory and model development; motives, benefits and other strategic demands of application; performance measurement or management; risk assessment or management; influential factors for practice; problematic issues and challenges in practice; and managerial practices of CJVs in the industry. This study also identified that the research methods employed in CJV studies are predominantly questionnaire survey, case study, literature review/analysis, and interview. Research techniques applied in CJV studies were classified into seven main groups, with rank-order analysis, structural equation modelling and regression analysis being the three mostly adopted analytical tools.

Research limitations/implications

The critical review of CJV literature reveals several inherent limitations of the existing research and practices of CJVs, The research findings also help visualize future research directions associated with the identification of barriers to the adoption and successful operation of CJVs, investigation of the appropriateness and effectiveness of CJV contracting strategies, and exploration into possible strategies for improving the industrial applications in future.

Originality/value

Joint ventures have been extensively used in the construction sector, which calls for the need of more rigorous and meaningful research to guide the appropriate and effective use of it. The findings of this taxonomic review could provide useful insights towards researchers into shaping their research foci under the umbrella of CJVs to suit the demands of both the literature base and the real construction market.

Details

Journal of Facilities Management, vol. 12 no. 2
Type: Research Article
ISSN: 1472-5967

Keywords

Content available
Book part
Publication date: 30 June 2023

Lisa M. Given, Donald O. Case and Rebekah Willson

Abstract

Details

Looking for Information
Type: Book
ISBN: 978-1-80382-424-6

Article
Publication date: 26 August 2021

Angélica Pigola, Pedro Victor De Santi, Priscila Rezende da Costa and Jose Storopoli

The authors examined intellectual capital (IC) components, namely human, structural and relational capital, on firm performance (FP) and innovation performance (IP), while also…

Abstract

Purpose

The authors examined intellectual capital (IC) components, namely human, structural and relational capital, on firm performance (FP) and innovation performance (IP), while also examining the role of knowledge management (KM) in this context.

Design/methodology/approach

The authors employed a meta-analysis using 81 studies from 2006 to 2020 using bivariate analysis, meta-analytic structure equation modeling (MASEM) and fuzzy-set qualitative comparative analysis (fsQCA) to study IC components on FP and IP.

Findings

The MASEM results show that IC affects positively on FP, but not in a significant level and affects positively and significantly on IP. The findings also reveal that the moderation effect of KM affects positively on FP but not on IP. Additionally, the fsQCA analysis shows that KM and its multidimensional role has a positive impact on FP and IP and has a potential to be consistent as a dynamic component for IC.

Research limitations/implications

The results may be limited by different statistical biases and inverse causality issues or associated with contextualities related to the studies of the sample selected by our criteria.

Practical implications

Managers can identify the appropriate IC elements and act accordingly. The study suggests that mobilizing human, structural, relational and knowledge capital must begin from the firms' birth and continue further during firms' stages of the business.

Social implications

IC is the bridge of evolution for future societies. Knowing how its components impact all levels of corporate environment indirectly influences how societies build up their social bases and policies to fulfill new professional generations.

Originality/value

By using the MASEM and fsQCA, the authors have more detailed insights into the multidimensional context of KM in IC components on firm and innovation performance identifying configurations of intangible resources.

Details

Journal of Intellectual Capital, vol. 23 no. 6
Type: Research Article
ISSN: 1469-1930

Keywords

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